Journals on pestle analysis pdf. FINDINGS FROM THE LITERATURE ON THE SWOT-ANALYSIS PESTLE analysis A PESTLE analysis is used as a strategic tool to measure industry dynamics through recognition of the core political, economic, social, technological, legal and environmental forces/changes having influence on the industry (Henry, 2007, p. Jan 22, 2015 · PEST is an acronym for four sources of change: political, economic, social, and technological. This is a PESTEL analysis of McDonalds from Cheshnotes. The purpose of this qualitative research is to validate the Aug 20, 2022 · PDF | This paper focuses on Netflix, the market position, the strategic analysis of factors impacting its market position, and recommendations on how to | Find, read and cite all the research McDonalds is the king of fast food world. COMPETITIVE INTELLIGENCE ALGORITHM FOR PESTLE ANALYSIS by Elson Neves Simões Project Work report presented as partial requirement for obtaining the Master’s degree in Information Management, with a specialization in Knowledge Management and Business Intelligence. It highlights Samsung's adaptability to various market conditions, the challenges posed by political instability and economic fluctuations, its commitment to innovation despite legal scrutiny, and the growing This PESTEL analysis of Amazon. Amazon was among the finest institutions operating in e-commerce. Mar 3, 2025 · To effectively integrate the PESTEL analysis with the SWOT analysis, the present study combined the insights gained from the external macro-environmental factors (PESTEL) with the internal strengths and weaknesses and external opportunities and threats identified in the SWOT analysis. For this reason, it is proposed to create a sectoral analysis model that integrates the PEST and Porter's five forces analysis. The empirical results of this paper serve as a useful reference point for decision-making and policy formulation addressing adaptive reuse practices in sustainable development strategies. It is used by many to identify the political, PESTLE Analysis is an analytical tool for strategic business planning. Apr 26, 2025 · Challenges to agricultural sector stem from political, economic, social, technological and environmental (PESTEL) factors. Emerging from earlier models, it categorizes variables into Political, Economic, Socio-cultural, Technological, Legal, and Environmental aspects, providing a comprehensive view of the business environment. The external environmental analysis constitutes the “OT” part of SWOT analysis (internal strengths and weaknesses, external opportu-nities and threats). Using SWOT and Pestle analysis we can examine the market and the surrounding environment while using dependent t-test, marketers could determine if in fact the new expanding menu is negatively or positively affecting its core product sales. reveals the significance of operations expansion into more markets to support the global growth of the e-commerce business. Findings – The influence of demographic, technological, entrepreneurship and globalisation drivers provides a series of implications for competitive action and strategic choice. Methods: The Author of Jan 1, 2021 · PDF | On Jan 1, 2021, Xuanyi Chen and others published Apple Inc. TOYOTA CORPORATE OVERVIEW: Founded in 1937, Toyota Motor Corporation is a Japanese company that engages in the design, manufacture, assembly, and sale of passenger cars, minivans, commercial vehicles, and related parts and accessories primarily in Japan, North America, Europe, and Asia. To effectively analyze the external environment has developed special techniques, among which the most popular PEST - and SWOT – analysis. Additionally, it Aug 2, 2021 · Among analysis dimensions, political and economic aspects rank first, followed by environmental, socio-cultural, technological-technical, and legal aspect. Dec 14, 2022 · framework, PEST, SWOT, and DCF analysis. Depending on the type of analysis you are doing, such as for a company or an industry, some factors may be more or less important in your analysis. Sep 13, 2021 · This research is part of a broader action design research project conducted in collaboration with industry partner to answer an important research question: How to extend PESTLE risk analysis model to assess pandemic preparedness? In this context, the health factor is added to extend the traditional PESTLE risk analysis model. They are usually used together, and are applied in a group setting to support effective strategic planning, decision-making and action planning. Feb 22, 2025 · The strategic management tool PESTLE analysis assists businesses in their evaluation of macro-environmental external factors that influence their operations. : “How Tesla Motors Inc. In this article, we will explore how HR This study aims to identify the most effective promotional medium used by Nestle. PEST stands for political, economic, social, and technological, the four perspectives from which the process examines the environ-ment. 1. Nov 8, 2024 · A PESTLE analysis provides a framework for evaluating the key external environmental factors that affect an organization's activities in specific industries or regions. Dec 30, 2022 · Introduction A PESTLE analysis studies the key external factors (Political, Economic, Sociological, Technological, Legal and Environmental) that influence an organisation. All plans are components of a greater system, the economy. SWOT and PESTEL are cost- and time Introduction A PESTLE analysis is an acronym for a tool used to identify the macro (external) forces facing an organization. It examines six categories: Political, Economic, Social, Technological, Legal, and Environmental factors, providing insights that inform decision-making and strategic planning. Figure: PESTLE Analysis (PESTLE Analysis for Business Analysis | Creately) sis tool is used to evaluate what is happening in the wide industrial and commercial ecosystem. Governments’ continual support to ove PEST analysis is a useful tool for understanding the macro-environment in which an organisation operates. The letters stand for Political, Economic, Social, Technological, Legal and Environmental. | Find, read and cite all the research you need on ResearchGate CASE STUDY OF COCA COLA’S 4PS, SWOT ANALYSIS, MICRO & MACRO ENVIRONMENT (PEST) Apr 10, 2024 · A PESTLE analysis examines how Political, Economic, Social, Technological, Legal, and Environmental external factors affect a business or an organization. Jan 15, 2019 · Design/Methodology: Research articles from peer reviewed scholarly journals, management journals were selected by using keywords-SWOT analysis. , 2017; Mkude and Wimmer, 2015). PESTLE MATRIX PESTLE analysis is a strategic framework used to identify and analyze important external factors that can influence the performance of an organization or company. They are decision-making tools where PESTLE analysis helps the investors to take the decision about the investment and SWOT analysis supports the policymaker for further development. Organisations utilise this idea to keep track of the external variables affecting them. Jan 5, 2023 · 2. 1 Macro-environmental analysis This study uses PEST analysis to assess and examine the analysis of the wider environment in which Starbucks operates. Design/methodology/approach – Analytic tools such as PEST analysis and competitive analysis are used to provide a model and framework for dialogue about strategic choice. This report analyzes the impact of changing consumer behavior on Sainsbury's amid rising inflation and household budget pressures. In the current environment it offers a Sunaina AMIRI 1 Viktoria VIDA 1 Abstract: The objective of this study is to focus on analysing Amazon's current marketing situation while taking into account its recent results, as well as gathering information on the company and market's current situations, and finally proposing an optimal marketing strategy in accordance with the company's further documents and recommendations. By examining Tesco's strategic responses to external pressures, including The analysis was given the name PESTLE in reference to the acronym formed by the initials of the six categories of macroeconomic variables included in the model (Political, Economic, Socio SWOT and PESTEL are analytical tools that help identify the key external and internal factors that should be taken into account in order to achieve success in a project or initiative. Feb 22, 2021 · Organisational analysis tools and techniques: critical reflection on the PESTLE analysis and other related techniques Recent research and industry examples in this article demonstrate how PESTLE analysis stands vital in modern practices of strategic planning within global business environments. Forty years ago, The Limits to Growth study addressed the grand question of how humans would adapt to the physical limitations of planet Feb 13, 2021 · PDF | On Feb 13, 2021, Karolina Król published Foundations in Management - PESTEL and SWOT | Find, read and cite all the research you need on ResearchGate Dec 26, 2024 · Analysis of Market Trends and Strategies in the Health Industry: A Perspective Based on the PESTLE Model This customer-centric business needs to employee a variety of marketing research techniques. PEST analysis and its variations form part of the “evaluation stage” in the strategic manage-ment process. Mar 1, 2022 · The PESTEL framework is a strategic analysis tool that inspects every aspect of an organization's environment and identifies the barriers to the adoption of a course of action by it. This paper deals with determining the first part of the context analysis – environmental analysis. PESTLE stands for P olitical, E conomic, S ocial, T echnological, L egal and E nvironmental factors. The process starts with an in-depth analysis of the firm’s environments. The goal of Sep 19, 2017 · The PESTLE Analysis is used as a tool of situational analysis for business evaluation purposes and is one of the most used models in the evaluation of the external business environment that is highly dynamic. In this research, the SWOT and PESTEL analysis have been discussed to clarify how its founder exploited the available opportunities and reduced the problems to Feb 7, 2023 · SWOT and PESTEL analysis are used to make a systematic and thorough evaluation of a new business or project. To inspire consumers to purchase their products, Nestle must transform their promotional strategies frequently. The research document presents an extensive analysis about PESTLE analysis which incorporates its WHAT ARE SWOT AND PESTEL? SWOT and PESTEL are analytical tools that help identify the key external and internal factors that should be taken into account in order to achieve success in a project or initiative. Learn about their components, examples, best practices, and importance. com Inc. Jun 4, 2021 · List of journal articles on the topic 'PESTLE analysis'. , 2017) to identify the dimensions of sustainable HCWM during COVID-19 breakout. Pestel analysis is important in. PESTEL analysis, as it stands, mainly provides a general idea about the macro environmental conditions and situation of a What is pestle analysis in strategic management. Related research topic ideas. External Environmental Analysis: The PESTEL framework provides a structured approach for business leaders to analyse and understand the external environment in which their business operates. It applies PESTLE analysis to evaluate external factors affecting the company and recommends strategies for sustainable growth over the next three years, focusing on marketing action plans, diversification strategies, and enhancing brand perception. PEST analysis stands for Political, Economic, Social, and Technological analysis and describes a framework of macro-environmental factors used in the environmental scanning component of strategic management but the word PEST is no more than a convenient Oct 15, 2013 · PDF | Any business lives in a well-defined global environment and conducts its activities in accordance with national and international conditions. PESTLE analysis is a strategic tool that aids managers in identifying key macroeconomic factors affecting business development. , 2021). | Find, read and cite all the research you Sep 19, 2025 · A PESTLE (or PEST or PESTEL) analysis is a way of looking at the macro picture of an industry or entity's environment. PESTLE evaluates the external environment and identifies opportunities and potential threats. It can be used in a range of different scenarios, and can guide people professionals and senior managers in strategic decision making. It is a very dynamic tool because new components can easily be added to to focus on one or another critical force influencing an organi-zation (Kiong Yek, 2014). E-Commerce stands for Electronic Commerce. In addition, the favourable policies for the new energy Pestle Analysis Pdf Journal pestle analysis pdf journal: 2052 Jorgen Randers, 2012-06-13 With clarity, conscience, and courage, global-systems pioneer Jorgen Randers and his distinguished contributors map the forces that will shape the next four decades. can improve its strategy to sustain its competitive advantage on the electric vehicle PESTLE analysis is the most generic version of all PEST variants created. A detailed literature review was conducted on the topic and a research design was developed followed with a case study. This repository provides access to scholarly works and research from the University of New Hampshire community. PESTLE is a strategic framework for understanding external influences on a business or on any project . With an Sep 29, 2025 · A PESTEL analysis is a framework or tool used by marketers to analyze and monitor the macro-environmental (external marketing environment) factors that have an impact on an organization, company, or industry. Thus, these dimensions were analyzed holistically, avoiding an isolated analysis that gives rise to incorrect interpretations of the current reality. Jan 1, 2021 · The higher education environment is a key operating context for academic libraries and many political, economic, social and technological (PEST) factors shape it. The macro-environment is broad, diverse, and constantly influences economic sectors, whether national or global. PESTLE refers to political, economic, social, technological, legal, and environmental factors (Casañ et al. Performing a PESTEL analysis fac Mar 2, 2012 · Also all tables of content of all the issues of the last five years of four important scientific journals on management were searched for relevant papers: Strategic Management Journal, Academy of Management Journal, Journal of Management Studies, and British Journal on Management. Analysis of Toyota Motor Corporation by Thembani Nkomo 1. Since the fast food giant operates in a global environment, its brand is influenced PESTLE analysis is a term that is often used and is sometimes abbreviated as PEST analysis. PESTLE Analysis - Tesla This paper is a strategic analysis of Tesla Motors, Inc. Jul 7, 2023 · PDF | The objective of this study is to explore the process of objectifying SWOT (Strengths, Weaknesses, Opportunities, and Threats) and PESTLE | Find, read and cite all the research you need PEST analysis stands for Political, Economic, Social, and Technological analysis and describes a framework of macro-environmental factors used in the environmental scanning component of strategic management but the word PEST is no more than a convenient mnemonic. The study found that BYD has clear advantages in terms of price and business scope, but technological innovation and sales channels are areas that BYD needs to focus on and improve promptly. data-driven and complex environments. This study is then contrasted with the company's internal strengths and weaknesses using a SWOT analysis, which assists in defining the future scope of action and creating The paper conducts a PEST analysis of Tesco PLC, a leading multinational retailer. A research will be conducted to collect information from respondent based on Mar 21, 2025 · A PESTLE analysis studies the key external factors (Political, Economic, Sociological, Technological, Legal and Environmental) that influence an organisation. The model examined in the present study is PESTEL (Political, Economic, Socio-cultural, Technological, Environment and Legal) analysis. It proposes the use of PESTEL analysis as a tool to evaluate the business environment for startup organizations, with emphasis on the most common challenges faced by startups in conducting a PESTEL assessment. Importance of pestel analysis in strategic management. Macro and micro environmental analysis 2. This report examines Unilever's operations within the Fast Moving Consumer Goods (FMCG) industry, highlighting the impact of the dynamic international business environment on its strategies. It helps them identify and evaluate various macro-environmental factors that can impact their business, such as political stability, economic trends, social-cultural changes, technological advancements Only articles from January 2018 to July 2024 were included in the analysis, following the principles of the pestle methodology to identify the primary factors impacting the trucking industry. It can be used in a range of different scenarios, and can guide people professionals and senior managers in strategic decision-making. SWOT and PESTEL are cost- and time PESTLE Analysis is a strategic management tool used to identify and evaluate the external macro-environmental factors affecting an organization. 23). The PESTLE technique is usually employed by the marketing business, before the implementation of the company's strategic or tactical plan. This repository contains scholarly works and research by the University of New Hampshire community. (Some authors have added environmental and legal to form the acronym PESTEL; for our purposes, however The PESTEL framework considers the Political, Economic, Social, Technological, Environmental, and Legal external factors as a basis for analysis and how they affect the probability of small businesses being successful and profitable. By the SWOT analysis of Coca-Cola's acquisition of advantage and external strategic opportunities of PEST model,Coca-Cola in the future, should put attention more populous, and the huge market demand, developing countries and market share is not high in remote areas, and overseas mergers and acquisitions is Coca-Cola can quickly open a piece of The PESTLE analysis enables a manager to identify the key macroeconomic factors that may have an influence on the future development of the project. It explores the political, economic, social, and technological factors impacting Tesco's operations and strategies, highlighting the company's evolution from a UK-focused grocery retailer to a global entity with diverse offerings. Mar 11, 2024 · PDF | What is PESTEL analysis? Examples for each category. It also argues strengthening business students’ and managers’ managerial intellectual learning capability based on systems thinking in order to improve PEST analysis practice. The PEST Analysis: An Introduction The PEST analysis is the most common approach for considering the external business environment. PESTLE is a tool that gives PEST ANALYSIS OF THE ENVIRONMENT 7 A nother tool, the PEST analysis, helps you examine conditions much more broadly than does the five forces analysis. A PESTEL analysis is a framework or tool used to analyse and monitor the external environment factors which have an impact on an organisation. WHAT ARE SWOT AND PESTEL? SWOT and PESTEL are analytical tools that help identify the key external and internal factors that should be taken into account in order to achieve success in a project or initiative. Scholarly publications with full text pdf download. The analysis involves reviewing factors which will have an impact on the organisation’s business and the level of success it will be able to achieve and may be carried out as part of an ongoing process of environmental scanning, to inform overall strategy development or to support the Although the conceptual structure and nature of PESTEL (Political, Economic, Socio-cultural, Technological, Environment and Legal) analysis requires an integrated approach to analysis, the Oct 11, 2020 · The PESTEL analysis yielded a contextual which allows a deeper understanding of each characteristic of the local context. Keywords: Management; Advantages Analysis, disadvantages tool; PESTLE Analysis; SWOT Analysis tool; Quality tool;, Quality Management and Patient safety; Health care PESTEL analysis is a tool used for analysis and monitoring of external environmental factors with an impact on the organization (Christodoulou & Cullinane 2019). PESTLE Analysis Jun 4, 2021 · List of journal articles on the topic 'PESTEL analysis'. Modern businesses need to understand external macro-environmental factors due to their essential role in strategic decision-making process. PEST analysis is a powerful and widely used tool for understanding strategic risk. It emphasizes Zara's efficient supply chain, quick response to fashion trends, and strong global presence while identifying areas for improvement, such as e-commerce expansion and distribution network enhancement. Hence, the present study seeks the application of PESTEL analysis (Song et al. Organizations can use such analysis results to maintain long-term success and establish their competitive position through market leadership. It is a notion found in marketing concepts. PESTLE analysis helps you identify business opportunities and threats within the macro (external) environmental and make better business decisions. The results of this analysis can reveal not only the strengths but also weaknesses in the Sep 1, 2023 · A PESTLE analysis studies the key external factors (political, economic, sociological, technological, legal and environmental) that influence an organisation. The research document presents an extensive analysis about PESTLE analysis which incorporates its fundamental elements along with its evolution throughout history as well as its benefits and drawbacks together with its constraints. Oct 3, 2024 · Only articles from January 2018 to July 2024 were included in the analysis, following the principles of the PESTLE methodology to identify the primary factors impacting the trucking industry. However, the company needs to address competition involving large and aggressive companies like Walmart, as well as technology firms like Google, Apple, Microsoft, and IBM, which compete against Amazon’s cloud services and related . can improve its strategy to sustain its competitive advantage on | Find, read and cite all the research Downloadable! The objective of this paper is to present the purpose of PESTEL analysis as a critical factor for startup success. This article examines these factors, their influence on higher education during the past two decades and their implications for libraries. Abstract Although the conceptual structure and nature of PESTEL (Political, Economic, Socio-cultural, Technological, Environment and Legal) analysis requires an integrated approach to analysis, the technical framework of PESTEL does not adequately support such an approach. Moreover, this concept is used as a tool by companies to track the environment they’re operating in or are planning to launch a new project/product/service etc. This article conducts a PESTLE analysis of Samsung, examining the political, economic, socio-cultural, legal, and environmental factors influencing the company's global strategy. When applied to human resources (HR) planning and strategy, it is a useful tool for assessing how the macro environment impacts both current and future workforce management practices. According to the analysis, Tesla has been provided a large number of opportunities to develop itself and expand it s influence around the world. Aug 16, 2023 · PESTEL analysis of mental health management of project management practitioners (PMPs) in architecture, engineering and construction (AEC) project organization. Unstable Market Conditions Pose Significant Threats to Company Success The macro environment can have a profound impact on a company's success, and unstable market conditions are a major concern. Strategic Marketing Analysis and Evaluation | Find, read and cite all the research you need on ResearchGate Abstract Commercial enterprises operating in the regional market, forced to constantly monitor changes in the environment that have a direct impact on its business. PESTEL analysis has been used as a qualitative tool to explore the macro-environment surrounding the sustainable HCWM during the COVID-19 outbreak (Song et al. It identifies the cha PESTLE ANALYSIS PESTLE analysis, which is sometimes referred as PEST analysis, is a concept in marketing principles. It discusses how political and legal challenges, particularly nationalization, affect Unilever's control in various markets, emphasizing the company's approach to navigating these challenges through The case study on Zara explores the company's business strategy through a PESTLE analysis, highlighting its strengths, weaknesses, opportunities, and threats. Library literature tends to cover the higher education environment peripherally despite its ABSTRACT This paper uses PEST analysis and SWOT analysis to explore the macro environment and development prospects of BYD in the Chinese market. A variety of tools were used to evaluate the internal and external environment through SWOT analysis, PESTLE analysis, BCG matrix and Porters five forces model. A critical analysis of Apple was done on its corporate governance, corporate social responsibility and strategies. Aug 27, 2021 · A PEST?E analysis is a commonly used for strategic planning . Things might improve further given it focuses on its target market. Mar 1, 2022 · This analysis tool allows the decision-maker to identify opportunities and threats to their intended strategic actions. Nestle is the most successful manufacture which processes high quality and nutrition food and beverage to the Malaysians. This paper attempts to redress this deficiency in the prevailing PEST analysis practice by proposing the construction of a systemic PEST analysis diagram. Techniques (PESTLE and SWOT analysis) are proposed for optimal analysis in the paper, and the analysis is subsequently carried out on the example of air transport in Slovakia. The result of which is used to identify threats and weaknesses, strengths and opportunities which can be considered or used in a SWOT analysis. Nov 23, 2021 · Background and Objective: The main theme of this article is to discuss the use of PESTEL Analysis tool of quality management in the health care business and its advantages. Its founder had a vision that propelled the firm to the top of the international online business rankings. Jun 13, 2018 · PDF | This paper is a strategic analysis of Tesla Motors, Inc. The findings suggest that PESTEL analysis, when designed carefully and supported by methodological rigor, remains a vital tool for strategic planning, especially in contexts shaped by uncertainty This research mainly focused on evaluating Morrison’s performance and strategy by using PESTEL analysis and Porters’ five forces. Dec 1, 2023 · What is PEST or PESTEL analysis? Click inside to find the examples, templates and how to perform the analysis for your company. Abstract: Continuing to succeed is the dream of companies. PESTEL analysis has different definitions within the literature, such as PEST (Dare, 2006) and STEPE (Richardson, 2006). A complete guide to PEST and PESTLE analysis frameworks to understand macro-environmental factors impacting businesses and devise effective strategies. 8qb 1h0t 8plhh bhusqe hua 8ifj 2bqmb kqqr 0g6k 2th